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Alexandra Rocca has been appointed to serve as Vice President Communications for Air Liquide, as of July 1, 2018. She succeeds Anne Bardot, who is taking on new responsibilities in the Group after six successful years at the helm of communications.
Alexandra Rocca began her career with the Printemps group in 1986 before joining Air Liquide in 1990, where, from 1990 to 2001, she was responsible for communications for the healthcare business in France, then head of group client communications and international brand management before being appointed to serve as Deputy Director of Communications for the Group.
Ms. Rocca was appointed head of Communications for Galeries Lafayette in 2001 and served in this capacity until 2005. She joined the Crédit Agricole S.A. group in 2005 and until 2010 served as head of Communications for LCL before being appointed SVP Communications for the Crédit Agricole S.A. group.
In 2010, she joined Lafarge as SVP Communications, where she stayed until 2015, when she joined the Sanofi group as SVP Communications.
Alexandra Rocca is a graduate of HEC Paris and the Institut d'Etudes Politiques in Paris, and also has a degree in French literature.